Last updated: October 2026
AthenaHQ covers 11 AI models, but its paid plan starts at $295/mo and runs on credits. For a lower price with branded client reports and fix drafts, TrendlyAI starts at $19/mo. For more engines at a mid price, look at Rank Prompt or LLMrefs. For daily data, look at Otterly.AI or Peec AI.
Key takeaways๐
- AthenaHQ has a free Essential plan with a $25 credit (300 credits), a Starter plan at $295/mo with 3,600 credits, and custom Enterprise pricing, as of October 2026.
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One credit is one AI response, but Claude, Grok, DeepSeek, Meta AI and Mistral cost 5 credits per response, so the number of prompts you can track depends on which models you pick and how many days a week they run.
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Starter covers 11 models, including Gemini, Grok, Copilot, DeepSeek, Meta AI and Mistral, which is wider than most tools.
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People look elsewhere mainly for a lower entry price, a flat prompt count instead of credits, or branded client reports.
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We build TrendlyAI, so weigh that. Competitor prices were checked on vendor sites in October 2026.
What is AthenaHQ, and what does it do well?๐
AthenaHQ (athenahq.ai) is an AI search visibility platform that tracks how a brand appears across AI models and recommends what to fix. Its homepage says it "tracks how your brand appears across every major AI platform, shows you exactly where you are winning or losing visibility, and tells you what to fix."
Per its pricing page, as of October 2026, the Starter plan includes:
- Visibility across 11 models: ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini, Claude, Copilot, Grok, DeepSeek, Meta AI and Mistral, with more "available upon request"
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"Unlimited Topics and Prompts," limited by your monthly credits
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Unlimited competitors and country-level support
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Unlimited seats with role-based access control
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CSV export, integrations, and API access as a paid add-on
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A content optimization agent and on-page and off-page actions
AthenaHQ also connects to Shopify so e-commerce brands can publish content and attribute revenue to AI search, per its homepage. Enterprise adds SSO, audit logs, persona targeting and a citation engine. On engine coverage alone, AthenaHQ beats almost every tool on this list, including ours.
How much does AthenaHQ cost?๐
AthenaHQ's paid self-serve plan, Starter, costs $295/mo billed monthly, with 17% off on annual billing, as of October 2026. The free Essential plan gives you a $25 credit worth 300 credits, and Enterprise is custom.
The catch is the credit model. AthenaHQ says "1 credit = 1 AI response," but its credit calculator shows that Claude, Grok, DeepSeek, Meta AI and Mistral cost 5 credits per response, while ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini and Copilot cost 1. If you track 100 prompts on those six 1-credit models, each run uses 600 credits, so Starter's 3,600 credits cover about six runs a month. Track the same 100 prompts on all 11 models and each run uses 3,100 credits, about one run a month. The calculator lets you set cadence from 1 to 7 days a week: running 100 prompts once a week on the six 1-credit models uses about 2,600 credits a month, while running them every day would need about 18,000 (our arithmetic). Check how your schedule maps to credits before you commit.
Why do people look for an AthenaHQ alternative?๐
People look for an AthenaHQ alternative mostly because of price and packaging, not data quality. These reasons come from AthenaHQ's own pages, not from reviews.
1. The paid plan starts at $295/mo. There is no paid tier between free and Starter. A small business or a freelancer with two clients may not need 11 models or unlimited seats.
2. Credits make costs hard to predict. "Unlimited Topics and Prompts" sounds open-ended, but every response uses a credit. More models or more frequent runs use credits faster. A flat prompt count is easier to budget.
3. There is no free trial of Starter. AthenaHQ offers the free Essential plan and a free 10-minute audit instead. You cannot try the full Starter plan before paying.
4. White-label reports are not listed. The pricing page does not mention branded client reports. AthenaHQ's agency page offers discounted licenses, multi-brand management and pre-built pitch workspaces, but not white-label PDFs by name.
5. API access costs extra. On Starter, the API is a paid add-on, which matters if you want to pull data into your own dashboards.
AthenaHQ alternatives compared๐
This table compares the main alternatives with AthenaHQ. Prices are the lowest paid monthly plan in USD from each vendor's pricing page, as of October 2026.
| Tool | Starting price | Engines on entry plan | White-label | Best for |
|---|---|---|---|---|
| TrendlyAI | $19/mo | ChatGPT, Perplexity, Claude, Google AI Overviews | Branded PDF reports on every plan | Small agencies that want branded reports and fix drafts |
| AthenaHQ | $295/mo (free plan with $25 credit) | 11, including ChatGPT, Gemini, Claude, Grok, Copilot, AI Mode | Not listed; agency program offers discounted licenses | Brands that want 11 models and content actions in one place |
| Rank Prompt | $49/mo (free plan available) | ChatGPT, AI Mode, Perplexity, Claude, Gemini, Grok | From Agency ($149/mo) | Exact prompts on six engines, plus article writing |
| LLMrefs | $79/mo | 11 platforms, including ChatGPT, AI Mode, Gemini, Claude, Grok, Copilot | Not listed on pricing page | Keyword-based tracking across many engines and countries |
| Otterly.AI | $29/mo | ChatGPT, AI Overviews, Perplexity, Copilot (others are add-ons) | Looker Studio reporting for agencies | Daily tracking at a low entry price |
| Peec AI | $95/mo | Choose 3 of ChatGPT, AI Mode, AI Overviews, Copilot, Gemini, Naver AI | Not listed on pricing page | In-house teams that want daily data |
Which AthenaHQ alternatives are worth a look?๐
These are the tools I would shortlist, with our own product first. We build TrendlyAI, so weigh that.
1. TrendlyAI๐
TrendlyAI tracks the exact prompts you choose and shows whether ChatGPT, Perplexity, Claude and Google AI Overviews name your brand or its competitors. It finds gaps where a competitor is recommended and you are not, then drafts fixes: comparison pages, FAQ pages with schema, Reddit answers, llms.txt files, best-of lists and product page rewrites. Later scans detect when a fix wins a citation.
- Solo, $19/mo ($16/mo yearly): 1 brand, 25 prompts, 2 competitors, 10 fix drafts a month, white-label PDF reports, 5 pitch audits a month.
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Pro, $49/mo ($39/mo yearly): 3 brands, 25 prompts each, 5 competitors per brand, unlimited fix drafts, Reddit thread detail.
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Agency, $149/mo ($124/mo yearly): 10 client brands, 25 prompts each, 25 pitch audits a month, extra brands $15/mo up to 40.
Compared with AthenaHQ, TrendlyAI has a fixed prompt count instead of credits, costs much less, and includes white-label PDF reports, share links and pitch audits for prospects on every plan. There is a 7-day free trial with no credit card.
Weak points, stated plainly: AthenaHQ covers far more engines than we do. TrendlyAI tracks only 4, with no Gemini, Grok, Copilot or Google AI Mode. Prompts are capped at 25 per brand, scans are weekly with 1 sample per prompt, and there is no prompt-volume data, no country targeting and no Shopify integration. It is a young product from a small team with few public reviews. TrendlyAI tracks its own domain and publishes its own score, which is low. If you need 11 models and enterprise features like SSO, AthenaHQ is the stronger fit.
2. Rank Prompt๐
Rank Prompt tracks exact prompts across six engines: ChatGPT, Google AI Mode (grouped with AI Overviews), Perplexity, Claude, Gemini and Grok. Plans are $49, $89, $149 and $299 per month ($39, $71, $119 and $239 billed yearly), metered in credits, per its pricing page. White-label reports start on the $149 Agency plan, and there is a free plan with 10 credits.
Best for teams that want Gemini and Grok for well under AthenaHQ's price. It is also credit-based, so the same budgeting caution applies. Our Rank Prompt alternatives guide covers its trade-offs.
3. LLMrefs๐
LLMrefs' All in One plan is $79/mo with 500 prompts, unlimited projects and 11 platforms, including Grok, Copilot, Meta and DeepSeek, per its pricing page. It works from SEO keywords and generates prompts for you, updating at least weekly. There is a free account and a 7-day trial.
Best for teams that want AthenaHQ-like engine coverage at about a quarter of the price, and are fine with keyword-based tracking.
4. Otterly.AI๐
Otterly.AI starts at $29/mo (Lite, 15 prompts), then $189/mo (Standard, 100 prompts) and $489/mo (Premium, 400 prompts), per its pricing page. Default engines are ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot, with AI Mode, Gemini and Claude as paid add-ons. Tracking is daily.
Best for teams that want a flat prompt count and daily data. See our Otterly alternative page.
5. Peec AI๐
Peec AI's plans are $95/mo (Starter, 50 prompts), $245/mo (Pro, 150 prompts) and $495/mo (Advanced, 350 prompts), per its pricing page. You choose 3 active models on standard plans, from ChatGPT, AI Mode, AI Overviews, Copilot, Gemini and Naver AI, with daily tracking.
Best for in-house teams that want daily data on a few engines at a lower entry price than AthenaHQ. Our Peec AI alternative page covers it.
Who should switch from AthenaHQ, and to what?๐
Switch only if one of the limits above actually costs you something:
- $295/mo is more than you need: TrendlyAI, Otterly.AI, Rank Prompt or LLMrefs all start under $80/mo.
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You send branded reports to clients: TrendlyAI includes white-label PDFs from $19/mo; Rank Prompt from $149/mo.
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You want a fixed prompt count, not credits: TrendlyAI, Otterly.AI or Peec AI.
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You still want very wide engine coverage for less: LLMrefs.
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You need 11 models, Shopify attribution, unlimited seats and enterprise security: stay with AthenaHQ.
I track TrendlyAI's own domain in TrendlyAI and publish the score, which is low, so I would say this to anyone: whatever tool you pick, the most useful view is the list of prompts where a competitor is named and you are not. For a wider view, see the best AI search visibility tools and the best affordable AI visibility tools, or start at the GEO hub. To see where you stand today, the free AI visibility check runs 5 prompts on ChatGPT and Perplexity in about 30 seconds, with no signup.
Frequently asked questions๐
How much does AthenaHQ cost?๐
As of October 2026, AthenaHQ's Starter plan is $295/mo billed monthly, with 17% off on annual billing, and includes 3,600 credits a month. The Essential plan is free with a $25 credit (300 credits). Enterprise pricing is custom.
What is a credit in AthenaHQ?๐
AthenaHQ's pricing page says "1 credit = 1 AI response." Its credit calculator adds that Claude, Grok, DeepSeek, Meta AI and Mistral cost 5 credits per response. One prompt run on six 1-credit models uses six credits; add those five models and it uses 31. You choose how many days a week prompts run, from 1 to 7, and the more models and days you pick, the faster you use your monthly credits.
Does AthenaHQ have a free trial?๐
AthenaHQ does not list a free trial of its Starter plan as of October 2026. It offers a free Essential plan with a $25 credit and a free 10-minute audit. TrendlyAI has a 7-day free trial with no credit card.
Does AthenaHQ offer white-label reports?๐
White-label reports are not listed on AthenaHQ's pricing or agency pages as of October 2026. Its agency program offers discounted licenses, multi-brand management and pitch workspaces. TrendlyAI includes white-label PDFs on every plan.
Is AthenaHQ better than TrendlyAI?๐
For engine coverage and enterprise features, yes: 11 models, unlimited seats, SSO on Enterprise. TrendlyAI is far cheaper at $19/mo, uses a fixed prompt count, includes white-label PDF reports and pitch audits, and drafts fixes for each gap. We build TrendlyAI, so weigh that.