Frase Alternatives for AI Visibility (2026)

Last updated: November 2026

The best Frase alternative for AI visibility depends on whether you still want a writer. For more AI engines in a content tool, Surfer. For agencies, Rankability. For a dedicated tracker with Perplexity and Claude on the cheapest plan, TrendlyAI ($19/mo), or Otterly.AI ($29/mo) for daily data. We build TrendlyAI, so weigh that.

Key takeaways🔗

• Frase costs $49, $129 and $299 a month ($39, $103 and $239 billed yearly) as of November 2026, with 20, 50 and 75 AI prompts monitored daily.

• Engines grow by plan: ChatGPT and Google AI on Starter, Perplexity from Professional, Claude and Gemini from Scale. Grok, Copilot and DeepSeek are Enterprise only.

• White-label reports and a branded client portal are Enterprise only.

• Frase is still the better pick if you want a writer, optimizer, audits and daily AI monitoring in one low-cost tool.

• Competitor prices were checked on vendor pages on 1 November 2026, except LLMrefs (October 2026).

What does Frase do for AI visibility?🔗

Frase is a content platform that combines an AI writer, a content optimizer and site audits, and it now adds AI visibility tracking to every plan. Its pricing page describes AI visibility as "Daily monitoring and alerts" on the prompts you choose, such as "best telehealth platform," to see whether AI engines cite you.

One line on the page is worth reading closely: "AI Visibility does not auto-fix." Frase's fixing happens through its content tools, where it proposes changes to your pages and republishes on your approval. Frase's own blog makes the point that "most tools on this list hand you a dashboard and leave the fixing to you" (Frase blog), which is fair criticism of many trackers.

How much does Frase cost?🔗

Frase has three self-serve plans and Enterprise. The page shows yearly prices by default. As of November 2026:

Source: Frase pricing. Audit pages scale from 50 to 250 to 1,000 a month, and extra seats are $29/mo on Professional and Scale. White-label reports and a branded portal are Enterprise only. There is a 7-day free trial with no credit card.

Frase also tracks prompts by location. Its AI visibility docs say "Each prompt counts once per location toward your plan's prompt limit, so 1 prompt asked in 3 locations uses 3 prompts." On Starter, 20 prompts in 3 cities is about 6 or 7 questions.

Why do people look for a Frase alternative for AI visibility?🔗

Frase is good value as a content tool. People who look elsewhere usually want more from the tracking side.

1. Prompt counts are small. Starter monitors 20 prompts and Scale tops out at 75. Covering a category with several competitors and buyer types can need more.

2. Key engines sit on higher plans. Perplexity starts at $129/mo. Claude and Gemini start at $299/mo. A buyer who only wants to know whether Perplexity and Claude recommend them pays for 100 articles a month to get there.

3. White-label is Enterprise only. Agencies that send branded AI visibility reports need a custom contract or a second tool.

4. Fixes are focused on your own pages. Frase optimizes and republishes your content. AI answers also draw on Reddit threads, comparison lists and third-party pages, which a page optimizer does not draft.

If you write regularly and 20 to 50 prompts on two or three engines is enough, Frase covers a lot for the price and you may not need to switch.

Frase alternatives compared🔗

This table compares Frase with eight alternatives for AI visibility. Prices are monthly in USD on the lowest self-serve plan, from each vendor's pricing page as of November 2026 (LLMrefs as of October 2026).

Sources: Frase, TrendlyAI, Surfer, Clearscope, Writesonic, Rankability, Otterly.AI, ZipTie, LLMrefs.

Which Frase alternatives are worth a look?🔗

These are the tools I would shortlist, with our own product first. We build TrendlyAI, so weigh that.

1. TrendlyAI: for Perplexity and Claude on the cheapest plan🔗

TrendlyAI tracks whether ChatGPT, Perplexity, Claude and Google AI Overviews name your brand or its competitors, finds the prompts where a competitor is recommended and you are not, and drafts a fix for each gap: an FAQ page with schema, an llms.txt file, a comparison page, a Reddit answer, a best-of list or a product page rewrite. Later scans detect won citations. Every scan can be set to a country and language per brand.

• Solo, $19/mo ($16 yearly): 1 brand, 25 prompts, 2 competitors, 10 fix drafts a month, white-label PDF reports.

• Pro, $49/mo ($39 yearly): 3 brands, 25 prompts each, unlimited fix drafts.

• Agency, $149/mo ($124 yearly): 10 client brands, extra brands $15/mo up to 40.

Both tools offer a 7-day trial with no card. Where Frase is stronger: it is a full writer, optimizer and audit tool, and TrendlyAI is not; it monitors daily while we scan weekly with 1 sample per prompt; and its Scale plan adds Gemini, which we do not track (nor AI Mode, Grok or Copilot). We have no prompt-volume data and few public reviews. Where TrendlyAI fits better: Perplexity and Claude on the $19 plan, white-label reports on every plan, and off-site fix drafts like Reddit answers and llms.txt.

2. Surfer: for more AI engines in a content tool🔗

Surfer's Content Editor competes with Frase's optimizer, and its AI Tracker covers ChatGPT, Perplexity, Google AI Mode, AI Overviews and Gemini on Pro and higher (Standard tracks ChatGPT only). Billed yearly, Discovery is $49 (no AI tracking), Standard $99 (25 prompts refreshed weekly), Pro $182 (50 daily) and Peace of Mind $299 (100 daily), per its pricing page as of November 2026. Monthly billing costs more, for example $119 for Standard. Claude is not on its list, and white-label is Enterprise only. See our Surfer AI Tracker alternatives post.

3. Clearscope: for editorial teams🔗

Clearscope is a content grader with AI query tracking on ChatGPT and Gemini. Essentials is $129/mo with 50 tracked queries and 20 drafts a month, and Business is $399/mo with 300 tracked queries, as of November 2026 (Clearscope pricing). Every plan has unlimited users, and there is a 14-day free trial. It tracks fewer engines than Frase Professional at the same price.

4. Writesonic: for more prompts alongside a writer🔗

Writesonic's GEO plans are $99, $249 and $499 a month ($79, $199 and $399 billed yearly) as of November 2026, with 50, 100 and 200 prompts tracked daily on ChatGPT, Gemini and Google AI Overviews, plus AI articles and site audits (Writesonic pricing). That is more prompts per plan than Frase, but Perplexity and Claude are Enterprise only.

5. Rankability: for agencies🔗

Rankability bundles a content optimizer, audits, Google rank tracking and daily AI visibility tracking on 11 engines. As of November 4, 2026, plans are Starter $97, Growth $297 and Pro $497 a month with 100, 300 and 500 tracked AI queries, unlimited client workspaces and team members, and branded reports on every plan (Rankability pricing). The 7-day trial requires a card. See our Rankability alternatives roundup. Our Rankability review covers its strengths, weak points and what to test in the trial.

6. Otterly.AI: for cheap daily tracking next to Frase🔗

Otterly.AI is a dedicated tracker you can run alongside a content tool. As of November 2026, Lite is $29/mo ($25 yearly) for 15 prompts, Standard $189/mo for 100 and Premium $489/mo for 400 (Otterly pricing). Base engines are ChatGPT, Google AI Overviews, Perplexity and Copilot; Claude, AI Mode and Gemini are paid add-ons.

7. ZipTie: for a plan built around your prompt count🔗

ZipTie prices by prompts, cadence and engines, from $25.65/mo for 30 daily prompts on ChatGPT, AI Overviews and Perplexity, with up to 7 engines and white-label client reports on every plan, as of November 2026 (ZipTie pricing). It does not track Claude.

8. LLMrefs: for the most engines per dollar🔗

LLMrefs tracks keywords and generates prompts for you. As of October 2026, its All in One plan was $79/mo with 500 prompts and engines including ChatGPT, AI Overviews, AI Mode, Gemini, Perplexity, Claude, Grok, Copilot, Meta and DeepSeek (LLMrefs pricing). It has no content tools.

How do you choose the right Frase alternative?🔗

Decide first whether you are replacing Frase or adding a tracker to it.

• Replacing it with another content tool: Surfer for more engines, Writesonic for more prompts, Rankability for agencies.

• Keeping Frase and adding tracking: TrendlyAI or Otterly.AI cost less than moving up to Frase Scale.

• You need Claude without a $299 plan: TrendlyAI, LLMrefs or Rankability.

• You need white-label reports: TrendlyAI or ZipTie on every plan, or Rankability.

On-page optimization is one part of the job. Files like llms.txt and answers on Reddit threads that AI engines cite are others, and they are where a dedicated tracker's fix drafts help. For more tools, see the best affordable AI visibility tools or the GEO hub.

To see where your brand stands today, the free AI visibility check runs 5 prompts on ChatGPT and Perplexity in about 30 seconds, with no signup.

Frequently asked questions🔗

What is the best Frase alternative for AI visibility?🔗

For a content tool with more AI engines, Surfer. For agencies, Rankability. For a dedicated tracker with Perplexity and Claude on the entry plan and drafted fixes, TrendlyAI ($19/mo). For cheap daily data, Otterly.AI ($29/mo). Prices are as of November 2026.

How much does Frase cost?🔗

As of November 2026, Frase Starter is $49/mo, Professional $129/mo and Scale $299/mo, or $39, $103 and $239 a month billed yearly. Enterprise is custom. Every plan includes AI visibility tracking, and there is a 7-day free trial with no card.

Which AI engines does Frase track?🔗

Starter tracks ChatGPT and Google AI. Professional adds Perplexity. Scale adds Claude and Gemini. Enterprise adds Grok, Copilot and DeepSeek, per Frase's pricing page as of November 2026.

Does Frase offer white-label AI visibility reports?🔗

Only on Enterprise, which includes white-label reports and a branded portal. TrendlyAI and ZipTie include white-label reports on every plan, and Rankability includes branded reports on every plan.

Is Frase good for AI visibility tracking?🔗

It is a sensible choice if you already write in Frase and want daily monitoring of a small prompt set. It is less suited to teams that need many prompts, Perplexity or Claude on a low budget, or branded client reports.

Related reading🔗

• Clearscope alternatives for AI search

• Best AI search visibility tools

• Content strategy for AI citations